https://ntsmj2.issma.ir/ New Approaches in Sports Mmanagement en daily 1 Sat, 28 Sep 2024 00:00:00 +0330 Sat, 28 Sep 2024 00:00:00 +0330 https://ntsmj2.issma.ir/article_716046.html The aim of this study was the content analysis of articles on culture and advertising in the sport marketing of Iran. Research method was qualitative using documentary method and content analysis based on thematic analysis. In the current study, given the absence of a comprehensive framework of cultural components in Iran, initially, through the application of the triangulation method using books, articles, and reports, and utilizing thematic analysis, the cultural components of Iran were identified. Subsequently, a search was conducted for Iranian articles in the field of culture of Iran and advertising. The statistical population consisted of all articles related to culture and advertising in sport marketing of Iran until the 2022 that were accessible through internet databases and all of them were thoroughly examined. Finally, 34 articles were collected and analyzed. The results demonstrated that the cultural components of advertising in Iran's sport marketing include: beliefs and convictions, values, art, education, life style, anti-ethics and academicism. Considering the importance of considering the culture of the society in the success of sport advertising, it is hoped that the results of this research will be an effective guide for the success of sport marketers in their business. On the other hand, considering that the researches found in this field have only examined some of the cultural components of sport advertising and a comprehensive framework of studies on culture and advertising in sport marketing was not found, Probably, the results of this research can contribute to solving the lack of information resources in this field so that sport managers and marketers, researchers, students and enthusiasts can use its results in their research and executive activities. https://ntsmj2.issma.ir/article_718479.html Introduction: To improve urban and social conditions, it is important to pay serious attention to creating safe environments and promoting social participation in sports activities. The present study aims to develop a model to investigate the relationship between the sense of urban security and leisure time and social participation in sports. Methods: The research method of the current research is descriptive-correlational in the form of structural equation modeling. Its statistical population includes all people over 18 years of age living in 17 cities of the country, and the sample number of 384 people was randomly selected in a multi-stage cluster. Data collection was done using a five-point Likert scale questionnaire, the reliability of which was obtained using Cronbach's alpha of 0.91, which was a suitable value. Evaluation of the proposed model was done through structural equation modeling and using SPSS and AMOS software. Results: The results of the statistical analysis showed that with 99% confidence, there is not only a positive and meaningful relationship between the sense of urban security and leisure time, but also the sense of urban security by influencing social participation in sports, indirectly with leisure time and its components. It is related. Conclusion: Based on the experimental findings of the current research, it is suggested that in order to increase social participation in sports and fill free time, environmental conditions with security and peace as well as necessary social support should be provided. By examining the relationships between research structures, this study provides a framework to increase the tendency to fill free time through social participation in sports, according to the strategies to improve citizens' sense of security. Keywords: urban security, leisure time, social participation, structural equations, AMOS software https://ntsmj2.issma.ir/article_718987.html Age discrimination includes all kinds of actions, judgments/evaluations, methods, institutional structures and conditions that lead to inappropriate treatment of people according to their age. The aim of this study was to understand the lived experience of age discrimination against active older adults in sports places in Tehran. This study was conducted with a qualitative method and through a phenomenological strategy. Its participants were active older adults with the age of 60 and over, who had the experience of at least one year of physical activity in sports places and entered the interview process in a purposeful manner and according to the study criteria. The number of participants was determined to be 19 while conducting semi-structured interviews based on the rule of theoretical saturation. The results contained six main themes including, mood swings, institutionalized fear and sensitivity, proactive lifestyle change, age-sports stereotypes of old age, revision of spending leisure time and weakening parameters of social communication. Considering the results obtained and the relatively unpleasant effects of the phenomenon of age discrimination against the elderly in sports places, the significant point is the effect on the older adults’ lifestyle to stay away from this it, including learning to use digital technology and its helpful effects on performing physical activity. https://ntsmj2.issma.ir/article_719810.html The present research was carried out with the general purpose of designing an interpretative structure for empowering sports teachers. It was a mixed research method using qualitative and quantitative methods that was carried out in 1401. In the qualitative part, the nominal interview method was used, and in the quantitative part, the interpretive structural method was used. The statistical population included sports education experts in schools. The requirement for expertise in this research was to have at least a master's degree and at least 10 years of work experience in the field of school sports. The research samples were selected in a purposeful way and the interviews continued until theoretical saturation. After 18 interviews, data saturation was reached, but to be sure, it continued until 21 interviews. After completing the interviews, coding was done using the three-step Charms method, and open, central, and selective codes were identified. The reason for choosing the charms method was the researcher's greater freedom of action in this method to select and identify categories. 491 codes were counted from 21 interviews, after removing duplicate codes, 105 unique open codes remained for the model of empowering sports teachers. To ensure the coding results, open codes were sent to the samples for confirmation. The results of the research data analysis showed that 9 main categories include knowledge management, professional training, personal development and empowerment, continuous evaluation, development of management skills, organizational improvement, career enrichment, development of school sports facilities and equipment, and transformation in the method of recruitment. and promotion, and based on them, a quantitative and qualitative pattern of retirement for the empowerment of sports teachers was designed in 6 levels. The application of this model, while solving the problems related to the recruitment of sports teachers, will provide suitable conditions for the development of their capabilities through a justice-oriented system. https://ntsmj2.issma.ir/article_719969.html Introduction: Sports media are one of the most important factors and components of communication in sports; But unfortunately, in some cases, we see that these media are not successful in the field of professional ethics; Therefore, the aim of the present study is to present a comprehensive model of professional ethics in sports media. Methods: The methodological principles of the data theory foundation of Charms (2006) constructivism approach were observed in this study in relation to the use of literature, recruitment of participants, data collection and analysis, and model presentation. Also, targeted sampling was used to select participants who had the required knowledge of the research field. Data were collected through semi-structured interviews. The studied community included 23 participants who were fully familiar with the discussion of sports media and professional ethics in the media. Data analysis was done using the process of foundational data theory and constructivist approach, and Nvivo 12 software was used for data management. Results: The factors identified from the interviews were classified into 9 main categories of personal development program, social expectations, sports media, communication literacy, professional ethics axes, specific professional model of news coverage, human resources, uniqueness of sports and professional ethics characteristics. Conclusion: The current model acknowledges that senior managers and employees and professionals working in sports media, taking into account the uniqueness of sports and the characteristics of professional ethics, should master communication literacy and finally draw a personal development plan for themselves based on the mentioned steps. to do It was suggested that every sports media should draw a specific news coverage model for itself, taking into account social expectations and professional ethics. https://ntsmj2.issma.ir/article_723864.html Introduction: In the new era, when sports media have the power to change public opinion and can affect the world of any spectrum of people in the society, producing content based on traditional methods no longer makes sense.Methods: The purpose of the present research was to identifying the factors influencing crowdsourcing in Iran's sport media content production. This research is of a qualitative type with a thematic approach, which is considered practical in terms of its purpose. The research community was formed by professors, specialists and activists in the field of sports media and crowdsourcing. The sampling method was purposeful and 17 interviews were conducted with a semi-structured method. After completing the interviews, data analysis began. After three stages of open, sub- and main coding, 391 open codes, 32 sub-themes and 8 main themes were adopted. It should be noted that the coding was done under the supervision of an external referee and by three experts, and the researchers also used Cohen's kappa coefficient to determine reliability, the value of 0.81 indicating a strong agreement between the coders. The process of data analysis was done in the descriptive part using SPSS 26 software and in the qualitative part using MaxQD 2024 software.Results: The findings indicate that factors such as Contentology, organizational management, political, economic, legal, infrastructure, culture, and the socialization of audiences have an impact on the crowdsourcing of sports media content in Iran.Conclusion: It should be stated that the crowdsourcing approach, which is centered on the collective, can bring about a fundamental transformation in the process of producing sports content for the media by receiving ideas and discovering subjects. https://ntsmj2.issma.ir/article_721824.html The aim of this study was to identify the necessity of developing e-sports in Iranian schools. The present research method is qualitative and exploratory research with thematic analysis strategy and is considered an applied research in terms of purpose. The participants in this study included experts and experienced individuals in the field of e-sports, e-sports players, e-sports club managers, managers and experts of the e-sports association, senior education managers, and sports teachers. The purposive sampling method was used in this study. In-depth and semi-structured interviews were conducted with the participants to collect information, and theoretical saturation was achieved with 16 interviews. MaxQDA software version 22 was used to analyze the data. Thematic analysis strategy was also used to obtain information for this study.. The results of the research in the section on the necessity of developing e-sports in Iranian schools show that the necessities of developing e-sports consist of four main categories (themes), which include: strengthening motivation and social interaction, developing cognitive skills, economic and professional growth, and increasing educational and social justice. The necessities of developing e-sports in Iranian schools consist of twelve concepts (subcategories), which include: increasing motivation and social interaction, attracting attention and interest in technology, strengthening group and team skills, improving cognitive skills, improving logical and strategic thinking, developing decision-making and analysis skills, developing professional and economic opportunities, promoting international opportunities, preserving and strengthening cultural identity, promoting educational and social justice, improving access to technology, promoting cyber knowledge and digital security. https://ntsmj2.issma.ir/article_735792.html Given the necessity of operationalizing support and adopting effective strategies to counteract the structural, cultural, and economic limitations that subject Labor girls to multiple deprivations, this study aimed to develop a systematic conceptual model by examining the dimensions of their individual and social empowerment through participation in physical activities in Tehran province. The research methodology was qualitative and based on thematic analysis. The research population included human resources (26 purposively sampled interviewees who reached theoretical saturation) and 35 informational documents, collected via semi-structured exploratory interviews and systematic library research. The validity and reliability of the findings were confirmed through expert opinions, inter-coder agreement, and alignment of results with scientific literature. The conceptual analysis of the findings resulted in the extraction of a comprehensive and coherent model consisting of two main themes (Individual Empowerment and Social Empowerment), fourteen sub-themes, and ultimately eighty-one conceptual codes. It can be concluded that the simultaneous development of individual capabilities (including self-esteem, coping skills, and self-efficacy) and social capabilities (including communication skills and sense of belonging) among working girls through sports participation requires a multi-dimensional and systematic approach. This formalized conceptual model will serve as the foundation for designing effective and targeted support programs in the field of sports and social welfare for this vulnerable group. https://ntsmj2.issma.ir/article_735793.html The purpose of this research was to provide the model of financial risks management in Premier League Football Clubs in Iran. In terms of the nature of the research; it is practical and in terms of the method of implementation of data, is qualitative-quantitative (mixed) one. Also considering the approach, this study is inductive-exploratory. The statistical population of the qualitative section consisted of professors and academic sports management experts in the field of financial issues, managers and financial assistants of premier league football clubs in Iran and finally financial experts of premier league football clubs in Iran. The data collection tool in this research was in- depth interviews, also library studies in the qualitative part, and a researcher-made questionnaire in quantitative section. In the first step of the research, 15 people were selected to be interviewed. To analyze the interviews, the Grounded Theory method, Charms approach, was used. After quantitative data analysis, also model fitting; in the second step of research, the data were analyzed through three stages of open, focused and selective coding. Analysis showed, the main categories and their components including: Liquidity risk, Market risk, Credit risk, Country risk and finally Operational risk. Paying attention to the presented model can be the foundation for identifying and managing financial risks in the clubs of the premier league football in Iran and taking advantage of its benefits. https://ntsmj2.issma.ir/article_735794.html Introduction: The aim of this study was to conduct a narrative inquiry into the factors and barriers influencing the career success of elite football referees in Iran. Methods: The research was applied in terms of its purpose and qualitative in nature, based on an exploratory narrative approach. The participants consisted of 23 elite football referees in Iran, selected through purposive sampling and based on the principle of theoretical saturation. Data collection was conducted through semi-structured interviews designed to extract in-depth narratives of the participants' experiences and perspectives. To evaluate the credibility and reliability of the findings, Lincoln and Guba's criteria, including credibility, transferability, confirmability, and dependability, were employed. Data were analyzed and categorized using thematic analysis.Results: The findings revealed that the factors and barriers influencing the career success of elite football referees in Iran included 108 initial codes, 27 sub-themes, and 8 main themes. The factors contributing to success were constructive personal actions, purposeful progression, skill and performance development, and supportive foundations. Conversely, barriers included psychological-social pressures, financial and environmental inadequacies, individual inhibitory actions, and organizational shortcomings.Conclusion: These findings suggest that the career success of elite football referees in Iran depends not only on individual efforts but also on structural support and the reduction of organizational and social barriers. https://ntsmj2.issma.ir/article_735795.html This research aimed to design a model for the recovery management of elite sports athletes, including champions, coaches, referees, and managers, based on the circular economy approach. The research was fundamental and qualitative in nature and with a data-based theory strategy. The participants were retired elite sports athletes and experts in the field of sports and economics in Iran, who were selected through theoretical and purposeful sampling. Data collection was conducted through 15 semi-structured interviews, and data analysis was conducted simultaneously with collection in three stages of open, axial, and selective coding. In the initial stage, 974 codes were extracted, which were reduced to 394 codes, 171 concepts, and 31 subcategories after refinement. Then, the relationships between causal, contextual, intervening conditions, strategies, and outcomes were explained in the form of a paradigmatic model, and finally, the final theory was formulated. The findings showed that the model for the recovery management of elite sports athletes with a circular economy approach provides a comprehensive framework for the sustainable use of human capital in sports. This model emphasizes the management of the elite cycle, including attracting, nurturing, retaining, and returning elites, so that the experience and knowledge of the elites are transferred to the next generations. Also, the circular economy approach in this model means the optimal use of human resources and capacities and preventing their waste. The results of the research indicate that effective management of the elite cycle can pave the way for sustainable development in sports. https://ntsmj2.issma.ir/article_735796.html Introduction: Talent identification in grassroots football is of particular importance as a foundation for the development of professional players, and identifying the factors affecting it plays a key role in improving educational and management programs.Methods: The present study used a qualitative approach and content analysis to identify the factors affecting talent identification in grassroots football. The statistical population included coaches, experts, and managers of grassroots football academies who had significant practical and scientific experience in the field of talent identification. The samples were selected using purposive sampling to include individuals with knowledge, experience, and a deep understanding of the talent identification process in the study. Data were collected through semi-structured interviews and then analyzed using the Brown and Clark (2006) thematic analysis method. This process included open coding, identification of sub-themes and main themes.Results: The results showed that five main themes, individual and family factors, cultural and social factors, educational and coaching factors, organizational and media factors, and infrastructure and economic factors, influence talent identification.Conclusion: The findings indicate that the development of grassroots football requires a comprehensive and multidimensional view and that simultaneous attention to individual, social, educational and organizational factors can improve the path of talent development and development. These results can help design effective and sustainable talent identification policies and programs at the national and club levels. https://ntsmj2.issma.ir/article_735797.html The purpose of this research was to investigate the role of nostalgia-evoking stimuli, consumption benefits and user engagement on the perceived value of customers of electronic sports centers. The current research was applied and correlational. The statistical population of this research was all the customers of electronic sports centers in Tehran. 378 questionnaires were used for statistical data analysis. In this research, a questionnaire was used to collect data. Data analysis at the level of inferential statistics, first the data distribution was checked using the Shapiro-Wilk test and due to the normality of the data distribution, structural equation model tests were used. The results of statistical tests showed that nostalgic stimuli play a role in the benefits of electronic sports consumption (β=0.311, p=0.000), the benefits of nostalgic electronic sports consumption play a role in customer interaction (β=0.408, p =0.000), the benefits of nostalgic consumption of electronic sports play a role in the customer's perceived value (β=0.312, p=0.000) and customer interaction plays a role in the perceived value (β=0.333, p= 0.000). Also, the benefits of nostalgia consumption in e-sports (cognitive benefit, emotional benefit and nostalgia benefit) as factors that both directly and indirectly affect the perceived value of gamers (such as cognitive, affective and behavioral dimensions). Our findings confirm the centrality of consumers' (gamers') perceptions of nostalgia, which influence gamers' consumption behavior. We also adopted the PLS approach to quantify/estimate/validate consumer nostalgia as a reflexive model, thereby contributing to methodological development in the field of eSports. https://ntsmj2.issma.ir/article_735812.html Non-Fungible Tokens (NFTs) play a significant role in the sports industry. NFTs are unique data units recorded on a permanent ledger, or blockchain. NFTs emerged in 2017 and have presented new opportunities for digital collectibles and revenue streams. The purpose of this study was to identify the applications of NFTs in sports.This was an applied-qualitative study using a thematic analysis approach (Brown-Clark model). The statistical population of this research included university professors in the field of physical education and blockchain technology experts. The statistical samples were identified through a purposive sampling method. After conducting 16 interviews and reaching theoretical saturation, 13 interviews and 21 articles were selected as research tools. Validity was assessed using the trustworthiness and transferability methods, while reliability was evaluated using the intra-subject agreement method, which reported a consensus rate of 81%.The results led to the extraction of four main categories: Functional and Collectible Tokens, Ticketing and Access Control, Athlete Empowerment, and Fantasy Sports, which included 7 subcategories and 29 sub-subcategories.In line with technological progress, NFTs will become a key part of the sports industry. NFTs can play a major role in how fans interact with sports, how athletes monetize their brands, and how organizations manage their digital assets. Increased fan engagement, new revenue streams, new experiences, and enhanced security of sports events will make NFTs a reliable technology. With the maturity of the technology, it is expected that we will see more creative and impactful uses of NFTs in sports https://ntsmj2.issma.ir/article_734170.html Dualistic approaches, especially Descartes's essentialist dualism, which divided the world into two distinct spheres of "thinking substance" and "extended substance", have led to undeniable theoretical dead ends in the interaction and causal relationship between these two spheres. Transcendental wisdom, by basing its philosophical system on principles such as "the originality of existence", "doubt in the levels of existence", "essential movement", "the unity of the rational and the intelligible", and "the physicality of occurrence and the spirituality of the soul's permanence", has transformed the opposing duality between soul and body into a hierarchical and organic unity, in which the body is neither an alien thing, nor a prison for the soul, nor a mere passive instrument, but rather a "lower level of the soul's existence", a "compound" and a "bed of movement". Therefore, any qualitative change in the body, especially through concrete and observable processes such as “physical fitness,” cannot remain unaffected by the levels and powers of the soul. This article, by utilizing the analytical and explanatory capacities of transcendental wisdom, and by systematically linking its deep philosophical concepts with the empirical and interdisciplinary findings of cognitive neuroscience, exercise physiology, and psychology, deals with the philosophical analysis of the mechanisms of the influence of “physical fitness” on the process of “self-improvement.” The main hypothesis of this research is that physical fitness, through three existential and intertwined mechanisms, plays a role directly and indirectly in the process of self-improvement. The first is the adjustment and refinement of the material base, which, by focusing on the concept of the "soul of the body" and its functional adaptation to the complex system of "psychology-nerves-endocrine-immunology," explains how physical fitness, by refining and optimizing the physiological and nervous base, removes perceptual and practical obstacles from the path of self-management and provides a more favorable environment for the emergence of self-perfections. The second is the spread of perfection in intensity, which, relying on the principle of "organizational unity of existence" and "substantial movement of intensity," shows how existential perfections achieved at the level of the body "infect" existentially to higher levels of the self, leading to the strengthening and intensification of powers such as willpower, patience, courage, and moderation of emotions. https://ntsmj2.issma.ir/article_736295.html The present study aimed to analyze the application of artificial intelligence in sports media to promote sustainable sports tourism in Golestan. The research was qualitative with a systematic exploratory approach. The research tools included a systematic library study and semi-structured interviews. Data were collected through interviews with 19 experts in the fields of sports, media, and tourism and analyzed through three stages of coding (open, axial, and selective). Validity and reliability were confirmed. The results of the study led to the identification of 4 selective codes, 9 axial codes, 19 main categories, and 39 primary codes. These codes include topics such as artificial intelligence in sports media, intelligent content production, social media and tourism, sports data analysis, and sustainable tourism. The conceptual model presented shows that the use of artificial intelligence and sports media can improve the experience of tourists and contribute to the sustainable development of sports tourism. This model can provide effective solutions for optimizing content production, analyzing tourist behavior, and enhancing audience interaction with sports media. https://ntsmj2.issma.ir/article_725222.html One of the most important indicators of real development and progress of countries is sports. Therefore, one of the sectors that sports can contribute to its development is the economic and marketing sector of any society. The purpose of the current research is presenting a model of the reasons for the heterogeneity and imbalance in incoming of sports federations, which was done using the systematic design of the grounded theory. The statistical population of the research included specialists and knowledgeable people from federations and boards and the General Directorate of Sports and Youth, professors knowledgeable in the field of sports marketing and economic advisors of sports federations, 10 of whom were selected for in-depth interviews as a purposeful sampling. The interviews continued until the theoretical saturation stage. To analyze the data, open, axial and selective coding was used. Causal conditions include (financial and commercial factors, competitive market economy, organizational structure and capabilities, financial engineering, managerial factors); Phenomenon conditions include (income-generating infrastructures and dependence on the government); Intervening conditions (legal and regulatory gaps, information and capital market limitations, and sports expenses); Strategies (diversification and increase of economic measures, renewal of organizational structures, spread of physical activity culture and improvement of financial affairs of sports) And the results include (media actions and income generation, balance of earning, entry of the private sector into sports, increase of financing channels and increase of productivity). Based on the obtained results, paying special attention to the formation of the fan base, using industrial and economic consultants, and increasing the economic knowledge of managers will help to solve this problem. https://ntsmj2.issma.ir/article_731773.html This study was conducted with the aim of explaining the strategic role of sports management in laying the groundwork for the emergence of the promised savior and the realization of the ideal Mahdavi society in the field of physical education and sports of the Islamic Republic of Iran. The descriptive-analytical method was used, using reliable religious sources (Hadith books, Quranic interpretations), upstream documents of the system (Constitution, Vision Document 1404, General Sports Policies), and domestic and foreign scientific research articles. Semi-structured interviews were also conducted with 15 experts in sports management and religious sciences. The data were analyzed with a grounded theory approach and through open, axial, and selective coding. The findings led to the design of a paradigmatic model including 5 main categories (causal conditions, background, intervening, strategies, and consequences) and 15 subcategories. The final results show that sports management can, through changes in goals, structures, and strategies, transform sports from a purely competitive and recreational field into a platform for training the "waiting human force", "spreading justice", and "building Islamic civilization", and act as an effective vanguard in paving the way for the emergence of Imam Mahdi (a.s.). In the era of the emergence of Imam Zaman (a.s.), sports management, as one of the cultural and social pillars of society, requires a fundamental change in structure, goals, and approaches. Focusing on the role of sports in realizing justice, public health, and moral education, this article presents suggestions for redesigning the Islamic physical education system, equitable distribution of facilities, elimination of managerial corruption, and utilization of new technologies. It also emphasizes the capacity of sports in cultural diplomacy and the physical and mental preparation of people to serve in the global government of Imam of the Age (a.s.) And sports management in the era of emergence must serve the advancement of humanity, the unity of the Islamic nation, and the realization of divine values. https://ntsmj2.issma.ir/article_733838.html The purpose of this research is to analyze the content of articles published in the journal of new approaches in sports management affiliated with the Scientific Association of Sports Management of Iran. The research method used in this research is content analysis, and its statistical population consists of 330 articles published in 40 issues between 2013 and 2014. The findings of the research indicate that 1017 people were involved in writing the articles. About 80% of the authors of the articles are men and 20% are women. 316 works are equivalent to 96% of articles (result of group work) and 14 works are equivalent to 4% (result of individual work). 33% of the authors of the articles are unranked, 32% are assistant professors, 23% are associate professors, and 12% are graduate students, and also 68% have a doctorate degree, 19% are doctoral students, 12% have a master's degree, and 1% are others. . The analysis of the number of articles in terms of universities and educational and research institutions showed that Azad, Payam Noor, Tehran, Allameh and Ferdowsi Universities of Mashhad are in the first five ranks. From the subject point of view, the three fields of sports marketing, organizational behavior, and management and planning respectively have the largest number of articles, and according to the type of research method, 63% of the researches are quantitative, 20% are mixed, and 17% are qualitative. . The findings of this research play a significant role in promoting and improving the scientific position of the journal and clarifying the current situation to reach the desired position, and according to the results of the content review of this journal, an objective picture of its current conditions can be presented and also representative. Thematic trends and possible defects in the articles of this publication. On the other hand, in the process of internationalization of publications, the geographical distribution of authors is an important indicator. Since the pattern of publishing articles in this magazine was based on domestic authors, it seems that necessary planning is necessary from the members of the magazine to realize the geographical distribution of authors at the international level. https://ntsmj2.issma.ir/article_736373.html Introduction: The present study was conducted with the aim of identifying the factors influencing the phenomenon of financial suppression in professional football in Iran. Methods: The research method was of a mixed type (qualitative-quantitative) and the qualitative part was done in the form of theme analysis. The statistical population in the qualitative section included people who are aware of the research subject, and according to the purposeful selection, the number of 12 people was determined as a sample. Also, in the quantitative part of this research, in addition to the elites in the field of sports management who are aware of the research topic, some managers of professional football clubs in Iran were also added to the statistical population. After the investigations, it was found that the number of these people included 120 people. According to Morgan's sample size table, 92 people were identified as the research sample. Finally, after the distribution and collection of the research questionnaires, 81 people cooperated with the current research. The sampling method in the quantitative part of the research was random. The research tools included semi-structured interviews and researcher-made questionnaires. The content validity of this questionnaire was investigated using the opinion of university professors and its construct validity was investigated using the factor analysis method. After calculating Cronbach's alpha, the reliability of this questionnaire was determined to be 0.82. In the qualitative part, specialized committees were used to check the validity of believability, transferability, and verifiability, as well as to check the reliability. In order to analyze the data, coding and structural equation method were used. All the process of data analysis was done in SPSS, PLS and MaxQD software. Results: According to the results, the identified factors were classified into five categories: social attitudes, media bias, football persuasiveness, political approaches and management processes. Conclusion: The results showed that the phenomenon of financial repression is rooted in five factors: social attitudes, media bias, football persuasiveness, political approaches, and management processes, among which social attitudes have a higher priority. In practice, confronting this phenomenon requires intervention at the level of public attitude formation through national media, reforming the intra-organizational governance of clubs, and creating transparency in financial decision-making processes.